Kärcher Pressure-Washed Cherry Blossoms onto Tokyo Geidai’s Gates — and It Might Be the Best Brand Activation of 2026
Kärcher Japan launched its ‘Senden Project’ by pressure-washing cherry blossom art onto the gates of Tokyo University of the Arts. 1.77 million impressions. Zero paint.
The Design Magazine Awards 2026 Are Now Open — and They’re Free to Enter
The Design Magazine Awards 2026 are now accepting submissions across 10 categories. Free entry, blind judging, open to designers worldwide. Deadline 30 September 2026.
Saigon’s Quiet Design Revolution: How Ho Chi Minh City Became the World’s Most Underrated Creative Capital
Inside Ho Chi Minh City’s emerging design scene — from vernacular typography revival to biophilic architecture, the studios and creatives reshaping Vietnamese design identity for the world.
Where to Study Design in Australia: An Editorial Assessment
An editorial guide to studying design in Australia — what to look for in a programme, how education maps to employment, and whether you need a degree at all.
Notable Australian Design Awards: A Guide to Entry, Credibility, and Impact
A guide to Australian design awards — which ones matter, what entry costs, how judging works, and why awards are not a substitute for criticism.
Mambo, Reg Mombassa, and the 1980s–90s Australian Pop Visual Language
How Mambo and Reg Mombassa created Australia’s first globally recognisable pop visual identity — and what the design industry learned from it.
The Sydney vs Melbourne Design Schools: A Cultural Comparison
How do Sydney and Melbourne’s design cultures differ? An editorial comparison of visual sensibility, studio culture, education, and graphic design identity.
What Makes Australian Design Distinctive? Landscape, Light, and the Antipodean Eye
What makes Australian design recognisably Australian? An editorial argument about landscape, light, isolation, and the Antipodean eye.
What Is Design Psychology? How Visual Systems Shape Human Behaviour
Design psychology is the study of how visual systems, spatial environments, and designed experiences shape human perception, emotion, cognition, and behaviour. It sits at the intersection of cognitive science, behavioural psychology, neuroscience, and creative practice — translating research about how the human mind processes visual information into principles that designers can apply to create more […]
How Oatside Lost Vietnam: Why Honesty Is Still the Best Policy in Marketing
Oatside Vietnam’s fake CMO job ad backfired. This bilingual editorial explores why honesty, transparency, and humility are the only marketing strategies that last.