The Myth of Timeless Design: How Western Modernism Became the Only Aesthetic That “Lasts”
“Timeless design” isn’t timeless — it’s mid-century Western modernism that won the branding war. Here’s how one aesthetic tradition got mistaken for a universal truth.
The Recognition Gap: Why Global Design Awards Are Failing Asian Excellence
Less than 8% of D&AD Pencil winners come from Asia-Pacific — a region with 60% of the world’s population. The problem isn’t the work. It’s the evaluation framework.